[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-roots-of-wine-tourism-ancient-tradition-en":3},{"id":4,"slug":5,"title":6,"excerpt":7,"publishedAt":8,"readingMinutes":9,"image":10,"category":13,"contentHtml":14,"metaTitle":15,"metaDescription":16,"updatedAt":17,"alternates":18,"related":20},"58154034-4a7d-4725-845f-d16f394b1d41","roots-of-wine-tourism-ancient-tradition","Exploring the Roots of Wine Tourism: More than a Trend, an Age-Old Tradition","When we talk about wine tourism, we often make the mistake of thinking it’s a recent trend, a contemporary fad…","2024-01-25T13:28:50+00:00",3,{"id":11,"url":12},"69c0f656-dfb1-44bb-afc9-d1a57b2d0d98","https:\u002F\u002Fstorage.googleapis.com\u002Fenolovers\u002Farticles\u002F58154034-4a7d-4725-845f-d16f394b1d41\u002FENOLOVERS-114-scaled.jpg",null,"\u003Cp>\u003Cspan>When we talk about wine tourism, we often make the mistake of thinking that \u003C\u002Fspan>\u003Cb>it's a recent trend\u003C\u002Fb>\u003Cspan>, a contemporary fad driven by the growing passion for wine. The truth, however, is that winery visits have their\u003C\u002Fspan>\u003Cb> roots in the past, \u003C\u002Fb>\u003Cspan>with records that take us back to Ancient Greece and Rome, where trips devoted to wine were already being organised.\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan>This mistaken impression that wine tourism is something ‘new’ can be put down to the influence of the media, social networks, the rise of specialist companies… as well as new government regulations that have shaped this experience. Despite all this, \u003C\u002Fspan>\u003Cb>interest in wine and fascination with the winemaking process have deep historical roots\u003C\u002Fb>\u003Cspan>.\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan>In Spain, there are \u003C\u002Fspan>\u003Cb>wineries that keep century-old documents\u003C\u002Fb>\u003Cspan>, such as visitors' books that bear witness to the interest the world of wine, and the winery in particular, aroused in the 19th century. Royals such as \u003C\u002Fspan>\u003Cb>Empress Eugénie de Montijo, Isabella II and Alfonso XIII \u003C\u002Fb>\u003Cspan>left their mark at wineries such as\u003C\u002Fspan>\u003Cb> Alvear, González Byass and Bodegas Codorniu\u003C\u002Fb>\u003Cspan>, among others. \u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan>\u003Cimg class=\" wp-image-25105 alignleft\" src=\"https:\u002F\u002Fstorage.googleapis.com\u002Fenolovers\u002Farticles\u002F58154034-4a7d-4725-845f-d16f394b1d41\u002FENOLOVERS-81-200x300.jpg\" alt=\"\" width=\"309\" height=\"464\" \u002F>History also reveals numerous \u003C\u002Fspan>\u003Cb>events, exhibitions, conferences and scientific meetings held in Spanish wineries\u003C\u002Fb>\u003Cspan> from the 19th century onwards, some of them international. However, these events were few in number, and the visitors mostly belonged to the \u003C\u002Fspan>\u003Cb>well-off social classes.\u003C\u002Fb>\u003C\u002Fp>\n\u003Cp>\u003Cspan>It's important to point out that, compared with other European countries, wine tourism developed more slowly in Spain. In 2015, \u003C\u002Fspan>\u003Cb>Spain welcomed 2.4 million wine tourists\u003C\u002Fb>\u003Cspan>, in contrast to the 15 million who visited France every year for wine-related reasons. Italy, on the other hand, welcomed 1.3 million visitors in a single day, during its Wine Tourism Day celebrations.\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan>You could say that \u003C\u002Fspan>\u003Cb>the first wine tourist was James Busby, \u003C\u002Fb>\u003Cspan>a Briton who, in the first third of the 19th century, toured the wineries and vineyards of Jerez. Around the same time, Richard Ford, a notable traveller, praised Spanish wines in his work\u003C\u002Fspan>\u003Cb> ‘A Handbook for Travellers in Spain’. \u003C\u002Fb>\u003Cspan>Other important contributions came from writers such as \u003C\u002Fspan>\u003Cb>George Borrow and Joaquín Belda\u003C\u002Fb>\u003Cspan>, who explored Spanish wineries in the 19th century and in 1927, respectively.\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan>In those days, guidebooks were published in Britain encouraging travellers to follow \u003C\u002Fspan>\u003Cb>scenic routes in search of knowledge, humanism or beauty. \u003C\u002Fb>\u003Cspan>These explorers, Romantic tourists, were in some ways reminiscent of the pilgrims of the Middle Ages, who sought knowledge and new sensations on their journey from monastery to monastery.\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan>\u003Cimg class=\"aligncenter wp-image-25104 size-full\" src=\"https:\u002F\u002Fstorage.googleapis.com\u002Fenolovers\u002Farticles\u002F58154034-4a7d-4725-845f-d16f394b1d41\u002FENOLOVERS-150-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" \u002F>In short, \u003C\u002Fspan>\u003Cb>wine tourism isn't a modern invention but an age-old tradition\u003C\u002Fb>\u003Cspan> that has evolved over time. At \u003C\u002Fspan>\u003Cb>Enolovers\u003C\u002Fb>\u003Cspan>, we celebrate this rich history and invite you to join us in discovering the wonders of wine tourism in Spain, where every bottle tells a story and every winery is a chapter in the fascinating book of wine. Embark on this adventure with us and\u003C\u002Fspan> \u003Ca href=\"https:\u002F\u002Fenolovers.app\u002Fenoturistas\u002F\" rel=\"noopener noreferrer nofollow\">\u003Cb>download our app now\u003C\u002Fb>\u003C\u002Fa>\u003Cb>!\u003C\u002Fb>\u003C\u002Fp>","The roots of wine tourism: an age-old tradition","Wine tourism isn’t new: from Ancient Greece and Rome to 19th-century travellers in Jerez, discover the long history behind visiting wineries.","2026-09-16 16:58:30",{"en":5,"es":19},"explorando-las-raices-del-enoturismo-mas-que-una-moda-una-tradicion-milenaria",[]]